We largely avoided music videos, web series, tutorials, and sketch comedy, wells so deep they deserve separate rankings of their own. In compiling this all-important ranking, we traveled back to the dawn of YouTube (2005!) and worked our way forward, amassing a daunting trove of links and whittling them down to the absolute best, funniest, most subversively "online" 100 videos. That's what caught us: When does a YouTube video turn from merely a YouTube video into a great YouTube video? And which great YouTube videos over the years are the greatest? Sometimes, if enough people deem a particular video undeniably watchable all at once, it becomes a phenomenon with the cultural cachet to demand that you take notice and catalog it as a historical event. And a dude lip-syncing TGIF theme songs while sitting on the toilet.įor better or for worse, YouTube is the ultimate time-waster, the place you go when you literally have to watch the Howard Dean scream right now and the place you remain an hour later after the rabbit hole you descended eventually spat you out on an '80s video dating montage.
And lo-fi hip-hop beats to study/relax to. Its comment sections are famously noxious, its algorithms proliferate conspiracy theories, its filters fail to protect kids' feeds, and its ad-revenue-sharing model props up problematic vloggers. Like most unicorns, YouTube isn't perfect.
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